BasicComing soon
SEO Fundamentals track
For beginners, students, and aspiring SEO professionals.
- LessonsIn preparation
Free SEO learning modules
Learn SEO the way search engines actually work.
Practical lessons from fundamentals to advanced practice. Each one explains the concept, shows real examples, ends with a practice check, and cites its sources.
Create a free account to track which lessons you have finished. Reading is free and needs no account.
IntermediateComing soon
SEO Practitioner track
For professionals with working knowledge of SEO who want to validate their skills.
- LessonsIn preparation
AdvancedComing soon
SEO Specialist track
For experienced SEOs who want to test technical depth, strategic thinking, and complex problem-solving.
- LessonsIn preparation
Explained in depth
Each lesson covers why things work the way they do, so you can reason about cases the lesson does not mention.
Checked against the source
Claims about how Google Search works are tied to Google's own documentation, linked at the end of every lesson.
Practice, then prove it
Practice checks are separate from the certification exams, so you learn the ideas rather than memorise exam answers.